We need images to accompany our story. An image has to stand for itself and ideally explains the story without any words. Images play an important role in communication – it shows what our work is about.

When selecting photos, try to take the following criteria into account and, if possible, use photos taken by good / professional photographers.

Appearance: Positive, respectful, dynamic, action & interaction, and hopeful

Context: although close-ups are very appealing, it is also desirable to show the context. Try to choose a cut where the person comes close, but there is still an environment. Preferably (at least) one person who looks directly into the lens.

Content: the photo shows what matters; for children who work, or go to school or play. When using multiple photos, try to find a balance. So not only working children, but also not only children who are happy, go to school and/or play. Also be careful with photos in which children are smiling and working (they usually do that for the photographer – but this can give a misleading view of the situation).